Digital health is growing rapidly

While there are a number of growing markets in digital health, there are two that seem to be picking up speed with consumers and care providers: aging and wearables. With this growth comes more investor dollars and more companies wanting in.

As one of the most valuable market segments, boomers account for nearly $230 billion in sales for consumer goods and will control 70% of the nation’s disposable income in the next twenty years.   And with the wearables market projected to cross $8 billion by 2018, companies are taking notice.

Gain invaluable insight into the digital health market when a silicon valley VC leads an enlightening discussion with the consumer electronics industry’s authority on market research and the chief marketing officer of the leading caregiving technology company.

Digital health

Moderator:

Anne DeGheest, Founder & Managing Director, Healthtech Capital

Speakers:

Laura Mitchell, Chief Marketing Officer, GrandCare Systems
Kevin Tillmann, Senior Research Analyst, CEA

Tune into this 25 minute segment

System Comp 2This panel took place at the 2014 Digital Health Summer Summit. The team from GrandCare was there, showcasing the latest and greatest GrandCare System, designed for patient socialization and engagement, enhancing the patient experience, while enabling professional caregivers to turn their “man on man” caregivers into “zone caregivers”, providing better, more efficient, more cost-effective care.  Watch GrandCare’s chief medical officer, Laura Mitchell as she describes the shift in market traction and why our solutions should focus on the outcomes and not on the process.

The system is a vehicle behind a successful care delivery model, while putting the patient firmly in the center and emphasizing continuity and seamless transition throughout the whole care network (family, professional caregivers, healthcare providers, patient) and encouraging patient self care (chronic disease management), socialization with family and friends and virtual professional caregiving through HIPAA compliant video chat, medication prompting and check-in video visits.

GrandCare can better care delivery outcomes for:

- Professional In-home Care providers

- CCRCs without walls (Long Term Care Providers)

- HealthCare Providers (Hospital to Home Transitions)

- Accountable Care Organizations (ACOs)

- Hospice/End of Life Care

 

To learn more about GrandCare Systems please visit: www.grandcare.com

To watch a short testimonial video click here.

 


   

GrandCare interviews on Empowered Patient Radio

 

daily_tasks gcsKaren Jagoda of Empowered Patient Radio interviewed GrandCare’s Laura Mitchell on the technology expectations of caregivers and patients. Karen inquired about the importance of socialization, asked what the challenges in implementation and why doesn’t everyone have one of these systems? Listen to a detailed explanation of how in-home providers are strategically differentiating their organizations, while ensuring a return on investment.

Laura Mitchell, Chief Marketing Officer, GrandCare.com speaks on the appeal of technology for care receivers as well as home care providers and medical professionals. – See more at: http://radioactivebroadcasting.net/directory-page/itemlist/category/184-the-empowered-patient#sthash.In7nd1MG.dpuf

Radioactive Broadcasting specializes in creative content, media partnerships, marketing and brand expansion.  They help strategic partners grow their reach and increase their sales through internet radio and television shows, integrated content and social media. – See more at: http://radioactivebroadcasting.net/about-us#sthash.NAxbQxoN.dpuf

 

PLAY NOW

Laura Mitchell, VP Business Development, GrandCare Systems

Laura Mitchell, Chief Marketing Officer, GrandCare Systems

Laura is a founding member of GrandCare Systems and was responsible for bringing GrandCares’s product to market in 2006, while aiding in the creation of the “Digital Health” and Aging & Technology industry. She specializes in channel partnerships, growth hacking, and non-traditional marketing and social media. She was featured in Forbes for her social media strategies and has been recognized by several industry media outlets, including Connected World Magazine’s 2014 Top Women of M2M, a nomination for the 2012 WEGO Health “Trailblazer”, 2012 Dealerscope’s 40 Under 40, 2012 “Young Turk of CE” by Custom Retailer Magazine, and the 2011 Mary Furlong Flame Award.

 

What is GrandCare?

System Comp HR11-13

Industry pioneer GrandCare Systems provides the most trusted and comprehensive caregiving technology on the market. Since 2005, GrandCare has enabled individuals to remain healthier, happier, and more independent.

GrandCare is a complete communication, cognition, and monitoring technology that is designed to keep individuals safe, healthy, happy, and independent at home. Using a series of wireless sensors that monitor activity (door, temperature, motion, bed, etc.) and telewellness (blood pressure, weight), a care partner can automatically be notified if anything is amiss. Family can connect via two way video chat AND send pictures, messages, emails, videos, and other communications to an easy-to-use touch monitor in the loved one’s home. Loved ones need ZERO technical experience.

 

For more information please visit our website at www.grandcare.com

Going DIGITAL: all your homecare organization needs to know

Esther Taking BP and Skype

Last week GrandCare Systems presented a 35-minute webinar with real case studies and examples proving that you can save money, reduce staff burdens, and secure new revenue streams.

If you are providing in-home care services, you cannot afford to miss this opportunity to learn how caregiving technology can improve your top and bottom lines, make your team more effective, more efficient and enable a larger geographic reach.

 

LISTEN TO THE WEBINAR

 

What was covered in the webinar?

  • The HUGE opportunity
  • What is GrandCare? 1 Stop Caregiver technology
  • Your New and IMPROVED marketplace
  • The truth about PERS and why it isn’t enough
  • Team-based approach
  • The GrandCare HomeCare Advantage
  • Office Staff advantage
  • In-home caregiver advantage
  • Client/Family advantage
  • Competitive Differentiation
  • GrandCare Implementation Story
  • Sally Roger’s story
  • Assured HomeCare’s GrandCare implementation
  • Cost vs. Profit: Return on Investment

Featured Presenter:

Laura Mitchell, VP Business Development, GrandCare Systems

Laura Mitchell, Chief Marketing Officer, GrandCare Systems

Laura is a founding member of GrandCare Systems and was responsible for bringing GrandCares’s product to market in 2006, while aiding in the creation of the “Digital Health” and Aging & Technology industry. She specializes in channel partnerships, growth hacking, and non-traditional marketing and social media. She was featured in Forbes for her social media strategies and has been recognized by several industry media outlets, including Connected World Magazine’s 2014 Top Women of M2M, a nomination for the 2012 WEGO Health “Trailblazer”, 2012 Dealerscope’s 40 Under 40, 2012 “Young Turk of CE” by Custom Retailer Magazine, and the 2011 Mary Furlong Flame Award.

Laura speaks throughout the country at industry events and radio shows on Digital Health, Mitigating Hospital Readmissions Using Technology, Social Media, and Go-to-market Strategies in the Aging Industry. Venues include CES, Digital Health Summit, Mhealth Summit, M-enabling Summit, LeadingAge, AgeTech West, AARP, Connected Health Symposium, and others. She has authored several publications and whitepapers for industry magazines, internet publications, blogs, and books. Laura has consulted for major cable, aging service, and in-home care providers, and has mentored fellow start-up innovators. She was a key organizer in the early days of the EHX and CEDIA Future Home Pavilions, and created the first industry-wide Aging and Technology webinar series in 2008, which flourished for years. Laura was co-founder of the Aging Technology Alliance, an organization encouraging co-ompetition amongst the Aging in Place Technology industry.

Laura is a graduate of the University of Wisconsin in Madison and lives in Wisconsin with her husband, two sons, and two dogs.

 

Interested in reading more about GrandCare?

Visit GrandCare Systems or watch a short Testimonial Video