An Overview of AARP’s Innovation@50+ program

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With Jeff Makowka,  Senior Strategic Advisor, Thought Leadership

In late 2010, AARP created a new group focused on Thought Leadership with the mission of exploring and establishing new ways in which AARP can achieve its social mission: “to improve the quality of life for all as they age”. The Innovation@50+ program is the group’s flagship campaign to engage both the investment and entrepreneurial communities to stimulate innovation to meet the needs and wants of people over 50.

Thursday, February 2nd @https://grandcaresystems.webex.com

 

Jeff Makowka

Jeff has over a decade of experience in strategic analysis, management consulting and market research. For over 5 years, he has been focused on the wants and needs of the 50+ both domestically and internationally.

As Senior Strategic Advisor in AARP’s newly formed Thought Leadership group, he supports AARP’s Innovation@50+ Program which aims to spark innovation and entrepreneurial activity across public and private sectors. Anchored by AARP’s social mission – to enhance the quality of life for all as we age – the program enlists the expertise of visionary aging & technology thinkers, and builds the business case for all sectors to collaborate on meeting the needs and wants of people over 50.

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About GrandCare Systems®

GrandCare’s simple, touch platform enables a Resident to view pictures, receive incoming messages, watch videos, video chat with family, listen to music and play fun games. Using a series of wireless activity and telehealth devices, GrandCare can alert designated caregivers by phone, email or text if something seems amiss.

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